It takes 7,570 liters of water to grow cotton and sew one pair of jeans. During the production of one pair of jeans, 13 kilograms of CO2 are released into the air. Every year, the fashion industry generates about 90 million tons of garbage. 87% of clothing textiles end up in landfills or are burned, causing new greenhouse gas emissions. At the same time, a modern urban dweller wears 80% of the wardrobe once or never at all. Does fashion kill our planet? Fast fashion kills our planet. It's time for "fashion on demand", if we want our children to live on planet Earth without spacesuits. Let's build together a new business model for the fashion industry and the fashion-verse for all the fashion market players.
The Fashion-verse project offers to create a single decentralized platform for the fashion market based on the platform for building oofy metaverses using the NEAR Protocol blockchain.